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Country: United States
Tv show raising awareness on hepatitis C
Comedian and K-State graduate Susan Dale has made progress on reality TV show "Livin' 4 Racin' Time" since its pilot aired in Tulsa, Okla., last January.
The show centers on her family — whose members live in Manhattan — and their race car team, Scuderia Shadetree Racing. What makes the program unique, however, is the underlying tone of hepatitis C awareness.
The concept for the show began when her brother, Allen, a semi-professional formula 2000 race car driver, reconnected with a high school friend on Facebook. She was looking to do public awareness work to educate people on hepatitis C, Allen said, and asked for his help. Allen agreed to help and even replaced his sponsor on his car with the slogan, "Get Tested Hepatitis C."
"I wanted to find a cause that's not being talked about, that's not really out in the public, but it's one of the leading killers in liver disease," Allen said.
"It's not a show about hepatitis C," Susan said. "It's a racing show. It's probably one of the first reality shows that actually integrates a cause within the show."
During hepatitis C awarenss month Susan's production company had a link on their website, lynnbaxterstudios.com, to donate to "Get Tested for Hepatitis C Awareness."
"All the donations go to the Freedom Girls Foundation which covers the underwriting costs of the show," Susan said. "They won't fund the whole show."
Read more at: http://www.kstatecollegian.com/news/racing-family-raises-hepatitis-c-awareness-1.2536473